The Creative Director required a product video of their land cruiser surfer scooters, and wanted to direct the shoot to his storyboard. He was also keen for us to input to his own ideas to ensure we got the most out of the shoot. The location was chosen as Stockwell Skate Park where the scooter can be shown being used in its own environment.
How we did it
Apart from following the brief and storyboard we also filmed some functional shots showing details and features of the product, and the many designs and colours that are available. We did shoot some freestyling showing the skateboard in action at ground level, and the music is very upbeat to fit with the skating culture and flow of the video.
"Thanks for the video, wonderful stuff. It really captures the spirit and the video looks great. We all love it."
Creative Director Bopster